Built by the industry,
for the industry

Welcome to Hubventory!

Gold bracelet laid uopn a fashion magazine

How does shopping at hubventory work?

Follow Brands

Discover & follow brands you love for daily new arrivals in your feed
Save Products

Save products to your planning boards to map out your next purchase
My Style Feed

Use your personal style feed for new & trending products recommended for you
Build Boards

Follow boards from other brands, & build your own to plan your next purchases & real time delivery collections

Apply
to sell

Meet Our Community

Hubventory was created by The Boutique Hub, the most trusted community in independent retail.

When you shop or sell on Hubventory, you not only access a wholesale marketplace, but also:

Weekly live expert business training
Vast training library on wholesale & retail business topics
Live events, business conferences, LA tours & market meetups
Member perks, pricing & discounts on many tools used daily
A welcoming community to collaborate with daily

Join the Community

Take a peek inside of Hubventory

Live Events

Connect with thousands of retailers and fellow wholesale brands at the largest business event for retail boutiques in the world, The Boutique Summit.
Community over Competition

A rising tide lifts all ships, when business owners work together, we all become stronger. Share ideas, trends, struggles and connect daily.
Trusted Partners

Save on tools you use daily, with exclusive Hub discounts & offers. From shipping to supplies, apps, to services. Connect with our community partners.
Expert Education

Learn from the best in the business weekly. From ads experts, top retailers, trusted wholesalers, inventory and shipping specialists and more.

We love our community

What Our Community
Says

I've allowed myself to grow & flourish so much since joining the HUB. It's not everyday you find souls who cheer you on and steer you in the right direction & I know, I wouldn't be here without you guys! Love & Thanks to all of the team! Let's GROW again!

Ashley Chapman Homegrown Hippie Wholesale // MoonGLO Self Tanning Mousse
I think what you are doing was such a missing link in this industry for so long! Aside from the support you provide to boutique owners, you are working to connect stores to the brands they carry. You are lifting the mask so we can see each other as faces behind the brands and the boutiques even in an online forum.

Heather DeSimone Leetie Lovendale
People buy from people - Ashley taught me that! We have loved the relationships we have built within the hub and are so excited for this platform! It's going to be an amazing tool to create even better relationships with retailers!

Sara Aiken Costa Threads
We are sooo incredibly excited to be part of this community and the Hubventory page! TBH has been such a great experience and helped us connect with other boutique owners around the country.

Sydney Petersen Bizzy’s Wholesale

Trusted By

Discover More Brands

Meet our team

Meet the team behind Hubventory & The Boutique Hub, sharing a passion for retail and changing the lives of business owners every day.

Founder, Ashley Alderson

Once upon a time, boutiques were elusive creatures that were difficult to find online rdless of her rural location. Hailing from North Dakota where her nearest shopping opportunity was over 300 miles away, she longed for a place online she could go to find and shop the boutiques she loved together in one place.

What happened next was pretty exciting.

Once launched, Ashley's formal background in small business development and marketing began to foster a deeper community at the Hub. Ashley noticed that these owners she featured needed a greater voice in fashion, specialized coaching and training, and a central point to connect, collaborate, share tips and find tools to grow their businesses.

Today, Ashley passionately leads The Hub and it's two sides of its platform, while still coaching and mentoring many boutique owners, and being an advocate for small businesses in fashion.

She is a wife, busy momma of 3, jewelry junkie, barrel racer, cancer survivor, speaker of sarcasm, and heart for those with a dream.