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How to Sell Wholesale to Retailers

How to Sell Wholesale to Retailers

Getting started in the wholesale business can seem daunting but there is room for everyone to succeed! With the right strategy and knowledge, you can start building a clientele and making income in no time on online wholesale platforms such as Hubventory! Let’s get into the tea on how to sell wholesale.

Help Buyers Find You

The first step to how to sell wholesale to retailers is getting buyers to find you. Signing up to sell products as a brand or wholesaler on Hubventory is an easy way to get your products in front of your ideal audience. On Hubventory, all of our brands and wholesalers go through a vetting process, so buyers and retailers can be confident knowing that they are buying from trusted brands.

Creating a complete profile on Hubventory is the first step to getting noticed. From here, buyers will learn more about your brand, hit the follow button for updates, watch your videos, save your boards and shop your collections and products.

A great profile includes:

  • Ensure that all required fields filled out.
  • Clear, compelling images.
  • Values and aesthetics.
  • Great cover photo and logo.
  • Video uploaded.
1where to buy wholesale

Exhibit at Wholesale Tradeshows

Exhibiting at wholesale tradeshows is an excellent way to make personal connections with buyers and show off the quality of your products in person. Wholesale tradeshows give you the opportunity to really make an impact on customers and stand out from others. Another plus side to tradeshows is that they are all year round, all over the US, so you are sure to find at least one that works with your location and schedule.

Download our free 2022 Tradeshow Calendar to find a complete schedule of apparel, gift, home and shoe tradeshows around the world by date.

Build Shoppable Collections

Collections are a great way to highlight your products. Collections help boutiques understand and visualize how to merchandise your products in their store.

Create a collection by clicking on the collections page of your seller dashboard. From there, name your collection, create its description and start adding your products by category, trend or merchandising theme.

Examples of collections are:

  • New Arrivals
  • Preorder Styles
  • Seasonal
  • Holiday specific
  • Best Sellers
  • Back to School
  • Stocking Stuffers
  • Gifts for Teachers

Offer Discounts

Everyone loves a discount! Offer incentives to retailers on Hubventory, and gain more visibility and features when you do!

Our algorithm will rank products, show in filters, apply badges and build collections around brands with or products with special pricing for Boutique Hub members. Minimum discount is 5% off or free shipping to Hub members!

Join The Boutique Hub

To sell on Hubventory, a brand must be a member of The Boutique Hub. Boutique Hub Brands have a reputation for fulfilling orders on-time and providing amazing customer service.

The Boutique Hub is the world’s largest boutique community in the industry, connecting boutique retailers, eCommerce retailers, wholesale brands, product makers, and industry service providers and experts to provide support to all who make up the boutique community.  The Hub provides daily connection through our boutique groups, our boutique membership that provides strategy and training, wholesale shopping, live events, and a voice for the boutique industry community.

The Boutique Hub’s one-of-a-kind community helps retailers and wholesalers connect.  With a simple community that meets your needs on a daily basis, your questions will be heard and your struggles solved.  No matter the size of your business, the discounts, education, experts, and social media strategy will grow your business today.

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